Sunday, October 30, 2011

Spellmasters Round 6 (18 Sep 2011)


Spellmasters Round 7 @ Ashburton Library (30 Oct 2011)


Tuesday, October 18, 2011

Uniform Observations

Very grateful for warmth/empathy/support shown by some of the mums in Beth's class.

One after another, they (some with whom I have had only the briefest of conversations) have come up to say how sorry they are to hear Beth won't be at HCC next year.

The most recent one was my reading partner, whom I purposely delayed telling, preferring to let her find out through the grapevine. I mean, how do you open your mouth and say "And by the way, we won't be at HCC next year" right?

She says if we ever change our minds and want to reapply back to HCC and there are any difficulties, she will start a petition "because Beth is a good girl and a good student".

I know she said it half in jest but isn't that sweet? Told her I can quite imagine her doing it and she laughingly agreed that she's got the advocacy streak going strong in her.

Have observed a really fascinating change in me from the time the possibility of moving to GNLC became real. I - like Beth - have moved from emotional/teary at the mere mention of moving out of HCC to neutral and accepting and maybe even a little excited at the prospect of a new beginning.

This week, the girls will be getting their new uniforms fitted at Rushfords in Werribee. Another visual reminder of the new reality. Will be interesting to see how they respond, especially Beth who has come so far in the journey to embrace uncertainty with grace.



Friday, October 14, 2011

Career-Change-Confidence.com Gets A Makeover

After receiving feedback about various elements of the website that readers don't like, I decided to really explore SBI v 2.0 last night and did some tweaking.

First off, I was thrilled to find a Look and Feel in the L&F Selector that matches perfectly the image and feeling I want to convey.

Took a few tries to get it right. But now I love it.

If I'd taken the time to research this properly 2 years ago, I wouldn't have needed to hire a SBI coach to customise my masthead for me.

What do they say about hindsight being 20/20...

The other thing I'm working on is how to install an opt-in form for a free download on the homepage.

SiteBuilder won't let me do this on the homepage.

I've created the form using FormBuildIt!, but it works only with the Block Builder on T2 and T3 pages, and I haven't figured out how to place it in the 3rd column like what most sites do.

Using the Add/Manage Columns function, I am now able to display testimonials and my ezine opt-in form in the 3rd column, which is really cool.

Lots to learn yet before I get the hang of website building.




Thursday, October 06, 2011

Resources I am looking at this month:

www.andrewanddaryl.com
www.brettmcfall.com
ClickBank
wwwkeyworddiscovery.com




What Does It Mean To Be A Small Business Owner?

Am having a prolonged lightbulb moment as I read Michael Gerber's The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About ItBusiness & Investing Books)

All of us have three personalities inside: the Technician (T), the Manager (M) and the Entrepreneur (E).

T has a particular skill and excels at using it e.g. baking pies, writing articles, life coaching.

M is great at systems, order, discipline, putting things away in neat little boxes.

E is about dreams, visions, innovation, the future.

All three need to be in balance for a business to flourish.

The trouble starts when the Boss is either T or M.

T just wants to bake, write, coach. She is interested only in the Work and has only a hazy idea of where the business is headed. She cares little for staff, capital, cashflow, inventory, public speaking, marketing....All those things can be outsourced to someone else. T thinks everyone and everything are in her way.

M wants to impose order on everyone and everything. If something does not fit neatly in a pigeonhole, M gets upset. M hates chaos and loves predictability and control.

E has the biggest perspective of the three. E is all about the future. Doing things differently. Deciding what kind of company she wants to create, then working backwards to match the reality to that vision.

E first asks "what business would create products people want and are happy to pay for, produce profits, allow me to live life the way I want, enable me to contribute back to the community...without me necessarily being tied down to working in the business?"

Last week, I had a Skype chat with a primary school friend and college mate who is in the consulting/training/coaching industry. We had a fantastic hour swopping notes and experiences, and promised to meet online again in a month. I think I gained far more from it than she did, as she's so much further along in the journey. Some promising opportunities were explored as well, which is very exciting.

The discussion caused me to re-evaluate my coaching business in a fresh way. I realized that what I want more than anything is to coach motivated individuals, and to keep getting better at it so that my hourly fee rises over time.

But I don't necessarily want to do it as a small business owner, because then I would have to work hard to free my M and E elements to do what they are meant to do. I am quite contented to be an excellent T, and to affiliate myself with an organization that can support me in doing this.

Another alternative would be to learn client attraction marketing strategies and set up a system that brings me a regular stream of clients from which I pick and choose who I want to work with. This means instead of attending networking events to meet new people, I leverage on technology to connect me only with people who are looking for my services and the benefits I can give them, and who are willing and able to pay for the services.

Hubby says (in his usual "I told you so" way) that he's always believed I should start off by joining a company that delivers training and coaching, and learn while getting paid a salary.